Custom Labels for Contacts

Custom Labels for Contacts

September 26, 20251 min read

Gold Star Pro now lets you rename “Contacts” inside the Email Builder. Instead of being locked into a single label, you can match the CRM to the way your business actually talks—whether that’s Clients, Leads, Members, or Patients.

How It Works

  • Rename the default “Contacts” object to any custom name.

  • Supports both singular and plural versions.

  • Labels display exactly as entered, with no auto-translation.

How to Use

  1. Go to Settings → Objects in the side panel.

  2. Open Contacts.

  3. Enter your custom name (both singular and plural).

  4. Save changes.

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Why This Matters

  • Tailored Language: Adapt your CRM to your business, not the other way around.

  • Clarity for Teams: Everyone sees terms that make sense in your context.

  • Better Adoption: Easier for staff and clients to engage when the system speaks their language.

Use Cases

  • Coaches rename contacts to Clients.

  • Membership businesses use Members.

  • Agencies prefer Leads for campaign tracking.

  • Medical practices relabel them as Patients.

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