Gold Star Pro is enhancing its affiliate management capabilities with a new feature: the pay-per-lead model. This addition empowers businesses to reward affiliates based on the leads they generate rather than completed sales. Here’s a comprehensive guide on how to set up and benefit from this new model.

What is the Pay-Per-Lead Model?

The pay-per-lead model allows businesses to offer performance-based commissions to affiliates for each lead they refer. Unlike the traditional commission structure that relies on completed sales, this model compensates affiliates for driving potential customers to your business.

Setting Up Pay-Per-Lead Campaigns

Follow these steps to create a pay-per-lead affiliate campaign in Gold Star Pro:

1. Access the Affiliate Manager Section

   • Navigate to the affiliate manager section in your Gold Star Pro dashboard.

   • Click on the "Add" button to start a new campaign.

2. Choose the Pay-Per-Lead Option

   • When creating the campaign, select the pay-per-lead option.

   • Determine how you will capture leads using forms, surveys, or calendars.

3. Set Commission Per Lead

   • Define the commission amount for each lead.

   • This amount is a flat rate, offering simplicity in tracking and payments.

     

4. Flexible Commission Settings

   • While the commission per lead is flat, Gold Star Pro allows you to customize commission settings to suit your business needs.

Tracking and Managing Performance

Gold Star Pro makes it easy to track affiliate performance with detailed reports:

• View affiliates' performance based on the leads they generate.

• Access commission reports that highlight pay-per-lead earnings.

• Compare lead-based commissions to traditional sales-based commissions for better insights.

Benefits of Pay-Per-Lead

The pay-per-lead model is especially beneficial for businesses with an internal sales team responsible for closing deals. This setup allows companies to:

• Drive more leads through affiliate efforts.

• Reward affiliates efficiently for their contribution.

• Focus on lead generation while maintaining control over the sales process.

Conclusion

The pay-per-lead model in Gold Star Pro offers a flexible and effective way to manage affiliate campaigns, ensuring that affiliates are rewarded for driving valuable leads. By implementing this model, businesses can enhance their affiliate marketing strategies and optimize their lead generation efforts.